As the Digital Strategy Lead for PR, Jock is responsible for growing inVentiv’s PR digital capabilities and integrated client base. Jock’s career in the healthcare industry has involved overseeing and implementing award winning end to end digital projects for global pharmaceutical companies, establishing a holistic approach to digital marketing strategy, encompassing multi-channel marketing, social, data, and analytics. Jock previously worked in the pharmaceutical industry for 10 years in a variety of roles including sales, training, and marketing. More recently, he co-founded a company out of the US in Chicago, Illinois that built an engagement platform mapping consumer behavior and providing psychographic data for brands and their agencies.
Biosector 2 is part of Syneos Health Communications, the only healthcare communications network that is part of a company on the frontlines of healthcare. Our advertising, public relations, medical communications, digital, data science, research and market access specialists have the ability to tap the expertise of clinical and commercial colleagues worldwide to infuse programs with deep therapeutic and analytic insights. We work in scalable, collaborative teams that partner across disciplines and geographies to deliver integrated communications strategies that accelerate brand performance.